An awardee of the internationally advertised festival competition ‘Genius Loci Weimar’, Media Apparat realised its winning contribution ‘Ana.digital’ and impressively implemented it on-the-spot. As part of the ‘Weimarer Sommer’, Genius Loci Weimar is one of the most significant annual festivals for location-specific audio-visual art. The festival skilfully connects Weimar’s historical spirit with the contemporary art of video-mapping. With Ana.digital, projection, dream and reflexion merge. In the process, the Wittumspalais’ façade at the Weimarer Theaterplatz was turned into a dream-like structure incorporating many references to the building’s history. Duchess Anna Amalia, who lived there for more than 30 years, emerges in the form of an animated ghost-like dancer’s silhouette in the colourfully-lit windows while a fire vortex announces the devastating fire to come.

Credits

CLIENT: GENIUS LOCI WEIMAR
PARTNER: MARKUS WINTERSBERGER 
SOUNDTRACK: KEN HAYAKAWA / GLOCKE
DANCERS: XXX
©: 2013 MEDIA APPARAT

At the Content Award 2013, ‘Ana.digital’ was nominated in the category ‘visuals’ and won the special award ‘WSE’.

Content Award Website

null

null

null